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Pay Per Click marketing (PPC) can be an extremely cost effective way of reaching your targeted audience online while keeping full control of expenditure and return on investment. Our team of PPC experts will perform a rigorous audit of your campaigns and your account diagnostics. Our in-depth PPC analysis takes a look at your:
- Overall Health: Checks overall health and adherence to PPC best practices.
- Campaign Settings: Checks your campaign's conversion tracking, network targeting and Adwords extensions.
- Wasted Spend: Identifies money saving opportunities for non-performing ads and keywords.
- Keyword Audit: Checks below first page bid keywords, dead keywords, keyword match types, negative keywords and Quality Score.
- Ad Copy: Reviews relevance, value and call to action words.
- Display Network: Checks to see if you are using image ads, images of all sizes and managed placements.
- Network Performance: Reviews search and display ad performance including clicks, impressions, CTR, cost, conversions, CPA, and conversion rates.
"In today’s digital world you need a modern, no non-sense approach to be smart with your money. RiseFuel is our marketing department."—Clayton Blount, Partner, H20 Drying Solutions + RiseFuel Client